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4 / ’southern

CAMPUS

SC’s very own executive-in-residence for entrepreneurship, Jennifer

Skjellum, was selected to attend the White House’s inaugural South by

South Lawn Festival (SXSL) last fall.

The prestigious national event brought together some 2,000 creators,

innovators, and organizers—out of 20,000 applicants—who work to

improve the lives of fellow Americans and people around the world.

Skjellum, who is president of TechBirmingham, said the highlight of the day was

a conversation between then-President Barack Obama, Academy Award-winning

actor Leonardo DiCaprio, and climate scientist Dr. Katharine Hayhoe about

protecting the planet and bringing an awareness of climate change; it was followed

by the premiere of DiCaprio’s new climate documentary

Before the Flood

presented

by National Geographic.

Skjellum also attended panels on harnessing technology to solve complex

problems and citizens’ roles in bringing real and lasting change to our country.

The weekend included more than two dozen interactive exhibits, along with panel

discussions, a film portion, and music performances.

“I was so grateful to be able to attend SXSL,” said Skjellum, who was recently

honored by

BHM Biz

magazine as one of 20 bright leaders who will help propel

Birmingham forward in the next 20 years. “It made a strong impression on me.”

Skjellum said she was especially moved by a message from civil rights icon and

U.S. Congressman John Lewis (D-Ga.).

“He talked about our responsibility to make a positive difference in the world and

not to watch from the sidelines,” she said. “I plan to share what I saw and learned

that day with my students at BSC to facilitate discussion and incorporate some of

the ideas for innovation and best practices into my classes.”

Described as a festival of ideas, art, and action celebrating the spirit of

innovation, SXSL was presented by the American Film Institute, the President’s

Committee on the Arts and the Humanities, the National Park Foundation, and

South by Southwest.

Skjellum attends inaugural

White House SXSL Festival

B